If you are
looking for role models who are successful investors, there’s definitely no
dearth of those. Then there is a smaller group of legendary investors like
Warren Buffet who have made billions of dollars not just for themselves but
also for their shareholders. But even legends acknowledge that they have role
models and people who they look up to. One of these rare individuals is Howard
Marks, who is admired even by legendary investors like Warren Buffet.
The
simplest way to introduce Howard Marks would be to say that he is the
co-founder and co-chairman of Oaktree Capital Management. This company manages
more than US$160 billion in assets, and Howard Marks specializes in finding
distressed assets to invest in. Oaktree Capital Management has been quite
successful under the guidance of Mr. Marks and has produced post-fees
long-term returns of 19% p.a. for its investors. Apart from his investing
success, Howard Marks is also admired by investors for his “memos” that provide
unique insight into the economy and his successful investing strategies. So
it’s definitely worth the effort to take a closer look so that you can pick up
a few tips to improve your investing skills.
In this
blog, we will discuss 10 key investing lessons from Howard Marks collected from
his memos and his celebrated book – “The Most Important Thing: Uncommon Sense
for the Thoughtful Investor”.
1. Accept
That You Don’t Know The Future
Even the
most brilliant person can’t know everything. That’s why Howard Marks has time
and again stressed the importance of intellectual humility. By accepting the
limits of one’s knowledge, investors can decrease the likelihood of making
mistakes arising from overconfidence.
Mr.
Marks simply advises that as it is impossible to predict what the future
holds, investors would instead focus only on the things that are within their
power. For example, while one cannot be certain whether a new wave of COVID
will happen in the short or medium term, one can choose whether to invest
aggressively or conservatively right now depending on ones’ convictions.
Now based
on that choice, investors can choose appropriate investments across key asset
classes like Equity, Debt, Gold, etc. to create a diversified
portfolio. Asset allocation and diversification can help maximize
returns while reducing overall risk irrespective of future market movements.
So, instead of trying to predict the future, focus on what you can control in
the present so that you are well-prepared for all possible future
outcomes.
2. Be
A Contrarian When Choosing Investments
One of the
biggest mistakes that an investor can make is to take investment decisions
based on herd mentality. That’s why Howard Marks suggests that to get higher returns
from investments, investors have to separate themselves from the herd. Some of
the ways to do this include:
·
Choosing stocks that are not
followed by analysts
·
Examining securities that are
unpopular, out of favor or under-appreciated
·
Considering investments that might
be controversial
·
Opting for investments that focus on
special situations
·
Making investments in distressed
sectors
Despite the
obvious merits of such contrarian thinking, putting such ideas into practice
can be difficult. Apart from the fact that you will have to put in significant
efforts to research such investments, going against the flow is also
challenging at the best of times.
More
importantly, being contrarian just for the sake of it is not the right way to
become a successful investor. You also need to ensure that you pick the right
investments by implementing the contrarian approach.
3. Ensure
You Have A High Margin Of Safety
The margin
of safety is a cornerstone of value investing which focuses on choosing
investments whose market price is lower than their intrinsic value. This is one
of the key lessons from Benjamin Graham, the father of value investing, and was
first mentioned in his book “The Intelligent Investor”.
The margin
of safety is defined as the difference between the real or fundamental value of
a business and the price that the investor pays for it. So, the larger the
margin of safety, the greater the difference between the actual value and the
market price of the investment. The key benefit of a higher margin of safety is
that it reduces the overall risk for the investor.
Howard
Marks further suggests that in order to pick undervalued stocks with
the highest margin of safety, investors should look beyond the company’s
financials and the price. You also need to consider factors like stability, the
underlying predictability of the company’s earnings as well as the outlook of
the industry it operates in.
4. Learn
To Interpret Company Information Correctly
The current
information age has made it easier than ever to access a wide variety of
information like company financials, analyst reports, news, etc. But the easy
availability of information also poses a challenge as everyone has access to
the same information. This is why Howard Marks suggests that investors should
seek to gain a better understanding of the information that they have on hand.
Some ways to do this include:
·
Getting a clear understanding of the
business model
·
Gaining insight into intangible
assets held by the company
·
Having greater clarity regarding
changing consumer patterns
·
Ensuring better knowledge regarding
the company’s internal talent pool
·
Having a superior understanding of
the potential impact of technological disruptions
Having an
edge over other investors when evaluating potential investments can
significantly improve an investor’s chances of becoming a successful investor.
However, investors have to continually work on staying ahead of the pack as almost
all company information is readily available to any individual who wants
it.
5. Always
Know The Risks Of An Investment
Unlike the
commonly held belief, Mr. Marks does equate risk with the volatility of an
investment. Howard Marks considers risk as the probability that an investor
might end up losing all of the principal amount invested. So he believes that
the best way to reduce risk is to focus on avoiding losses. One way to avoid
losses would be to not take any risk, but that might result in significantly
lower returns.
So, the
alternative is to control the level of risk. Some ways suggested by Mr. Marks
to control the risk associated with an investment are:
·
Diversification of investments
across multiple asset classes
·
Periodic rebalancing of the
portfolio
·
Understanding and maintaining ones’
risk tolerance
·
Investing for the long term
·
Linking investments to specific
goals
However,
doing all of this by yourself can be challenging, so choose the smart way by
executing your investments with an ET Money Genius membership. Genius is an
intelligent investing framework that lets you choose customized investment
strategies and portfolios so that you maximize your returns consistently while
reducing volatility and ensuring adequate downside
protection.
6. Know
The Probability Of Incurring A Loss
Most
investors understand that in certain situations, losses are unavoidable. But Howard
Marks encourages investors to go further and consider the probability of a
negative outcome from their investment. This is because different investments
feature different risk-reward ratios, so investors need to have a clear
understanding of this relationship. Understanding this relationship clearly can
help provide unique investment opportunities.
For
example, if a stock is considered to be too risky, it will find few takers and
this will result in a reduction in the price of the stock. If the fall is large
enough, it can increase the margin of safety to such a high level that the risk
of investing is substantially reduced. But to benefit from such a scenario,
investors have to do their homework and map out the potential positive/negative
outcome and the probabilities associated with each outcome.
7. Understand
The Importance Of Market Cycles
Howard
Marks is a strong believer of market cycles and their ability to govern various
aspects of investing ranging from investor sentiments to stock market crashes.
In his book “Mastering The Market Cycle”, he introduced 2 key rules about
market cycles:
Rule 1: Most things will be cyclical
Rule 2: The best investments opportunities
arise when other investors forget the first rule.
This is
best illustrated by the fact that in general investors tend to overvalue stocks
when the going is good and the same stocks get undervalued during tough times.
This results in investors witnessing alternate periods of euphoria and
depression. Successful investors realize that these are transient phases that
offer unmatched opportunity for long-term wealth creation.
8. Understand
The Impact Of Personal Behavior and Biases
Investment
errors can often occur due to an investor’s personal behavior and biases. The
ease with which one can access information such as analysts’ views on stocks
these days has made it even more difficult to make unbiased investment
decisions. While having access to multiple viewpoints easily can be a good
thing, personal biases can lead investors to make the wrong decisions.
In part,
this is because markets typically operate in a cycle of greed and pessimism
depending upon whether current conditions are favorable or unfavorable. So
investors must remember instances where their behavior or bias led them to take
the wrong decision. This can act as a reminder so that they do not end up
repeating their earlier mistake.
9. Do
Not Underestimate The Role Of Luck
Once in a
while, you might win against all odds simply because you had luck on your side.
While such wins might make you seem like a visionary, a seasoned investor would
recognize that the end result was just pure luck. In one of his memos, Howard
Marks has acknowledged the importance of luck and the fact that even the best
investors might at times fail to succeed simply because luck was not on their
side.
He has also
stressed that a certain degree of luck is necessary to be a successful investor
and it is practically impossible to be right every time. However, Mr. Marks
suggests that investors can take some actions to improve their investing
“luck”. Such actions include seeking out investment opportunities in spaces
that are fundamentally strong but currently out of favor. Another option might
be to seek out special situations investing opportunities resulting
from one-off events like post-bankruptcy reorganizations, CEO changes,
spin-offs, etc.
10. Know
the 3 Essential Tasks That Make Investors Successful
Howard
Marks once commented that even though investing is simple, it is not actually
an easy task. He further added to become a successful investor, one must
perform 3 key tasks well over and over again:
·
Work hard to know more about companies
and industries you want to invest in
·
Control emotions to make rational
decisions
·
Behave in a counter-cyclical and
contrarian manner
Performing
these 3 tasks well over and over again might still not guarantee investing
success, but can definitely improve the chances of becoming a successful
investor in the long term.
Bottom
Line
There is a
lot that even seasoned investors can learn from Howard Marks and his investment
strategies. For new investors, the first step is to get the basics right and
Howard Marks has a simple suggestion about how to do it. In his own words, “The
process of intelligently building a portfolio consists of buying the best
investments, making room for them by selling lesser ones, and staying clear of
the worst.” These wise words are definitely a motto that all investors should
live by.
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